My name is John Swallow and I enjoy helping people to achieve more. I am a Leader, Educator, Coach & Author, with over thirty years experience in people development around the world. My services are: Personal performance improvement through Coaching; Personalised training in Business English; Business & Leadership workshops; & Virtual Event Production.

My Coach John provides individual sessions, classes, workshops or webinars, online or face to face. As many will testify, I take a personal interest in helping my clients achieve success. To ensure this, all events are currently provided virtually.



I have been helping people to achieve their career and business goals throughout my international career.

I have been fortunate to work with people from many countries, including: the USA; South America; the Baltic countries; Central & Eastern Europe; Iberia; the Nordic countries and more. 

Now, I specialise in coaching and training clients to

achieve their career & business goals. I am certified in coaching, on-line learning and teaching English as a foreign language , with advanced certification in Business English.

My career has taught me that people are capable of doing much more than they know. They just need someone to help them get started or gain some momentum. That's me.



Working together online is an easy and convenient way to learn. We can do this, in or out of normal office hours and anywhere in the world with an internet connection. Firstly, we work together to identify your learning objectives, create a strategy to achieve them and then get started and make it happen, retaining the flexibility to ensure success. I also enjoy face to face sessions, where circumstances and geography allow.




”I am very pleased and impressed with the structure of the sessions to get to the results. John is committed, responsive and strong in catching up things during the conversations, where he then challenges, structures and sets clear goals for each session. With a soft appearance but with a clarity he has helped me to get closer to my personal goals, the meetings has had a huge impact on my development."

Derya Bastreri

Head of Function

"John is highly skilled in bringing out the best in people. Of the all people I know he is the one who knows how to support you to go always an extra mile. Sometimes it is not easy, but he coaches you to step out from your comfort zone and exceed your limits. He remembers to give feedback, and drives you toward your goals.”

Henny Jaakkola

Senior Manager

" John is a truly inspirational leader in every aspect and someone whom I credit the most as being the mentor that helped shape me to be the operator that I am today. I am one of the many beneficiaries of Johns enthusiasm with regard to people development and will therefore always credit him for this accordingly and will endorse him without hesitation to anyone lucky enough to deal with him directly and learn from his experience".

Irfan Akhtar


"I have been fortunate enough to work with John on many projects. He is an inspiring person to be around and encourages innovative thinking from his teams. His results-focused style, combined with his highly approachable personality, makes it very enjoyable and satisfying to work with him. His facilitative style and encouraging manner are key elements of his extremely effective coaching ability."

Graham Shaw

Managing Director

Privacy Policy:

You should not use my website if you do not agree with my website policy. Your privacy is important to me and I comply with prevailing General Data Protection Regulations. When you send a message using this website, your name and email address will be stored by My Coach John and used only for the purpose of direct correspondence as part of your coaching process. No other mailings will be sent. Your information will be removed on request by email to My Coach John is hosted on the platform. provides me with the online platform that allows me to communicate my services. Your data may also be stored through’s data storage, databases and general applications. They store your data on secure servers behind a firewall. I review the right to update this policy as required.